Don't Wear Our Fashion – The Challenges of Brand PR – Barbara Russ
What ever happened to the chav? Owen Jones in conversation with Ash Sarkar | Dazed
What would you do if you are attracting the wrong Customers. | T1 2016 MPK732 Marketing Management (Cluster B)
Burberry – from chavvy to tech-savvy.
Burberry Brit for Men - a chav cologne? -
Burberry finally shakes off its 'chav check' reputation | Daily Mail Online
What would you do if you are attracting the wrong Customers. | T1 2016 MPK732 Marketing Management (Cluster B)
Dress Behavior – tmd224-group#8
The Checkered History of Burberry | Sleek Magazine
How an American woman rescued Burberry, a classic British label | Burberry group | The Guardian
The Checkered History of Burberry | Sleek Magazine
Lana Graf — Has the Burberry Check Finally Made a Comeback?
Burberry case study by Andy Chin - Issuu
Don't Wear Our Fashion – The Challenges of Brand PR – Barbara Russ
How chavs have changed the fashion world
Burberry and the chequered politics of working-class appropriation | Dazed
iPhone + Burberry= too chavvy? | "Buy the Way…" Insights on Integrated Marketing Communication
Chequered times for Burberry
Burberry and the chequered politics of working-class appropriation | Dazed
BBC NEWS | Business | Burberry versus The Chavs
Burberry....do people still think of it as chavvy? - The Student Room
Burberry doffs its cap to 'chavs' | Marketing & PR | The Guardian
How Burberry Reclaimed Its Brand After Becoming Linked With “Chav Culture”
Burberry: How Christopher Bailey reinvented the brand with the chequered past - BBC News
